New "Bullseye Blast" Interactive Game Debuts at The Wheel at ICON Park

UPDATE: The interactive experience is no longer available as ICON Park is working on an updated version of the experience. 

The already popular Wheel at ICON Park is reaching new heights with a fun, new feature for Guests: "Bullseye Blast," an interactive game developed exclusively for ICON Park by Creative Amusements, LLC and Steradian Technologies.

As their air-conditioned capsule ascends above Orlando, players scan the rooftops of ICON Park to find 50 strategically pre-selected targets with varying degrees of difficulty. To get the highest score possible, players need to hit as many of these as possible with their laser blaster during the 18-minute ride. Each of the custom-made blasters has a scope on it, allowing the players to view an infrared beam and assist them when aiming at the targets. The score is displayed on the side of the blaster and targets flash off and on to confirm a hit.


The Wheel at ICON Park is the only observation wheel in the world to provide this amazing, new infrared technology, and effectively gamify and reinvigorate the experience to an entirely new audience of gamers. The Bullseye Blast game can be added to any ticket to The Wheel for $5.95.

In addition to Bullseye Blast, there’s another feature that makes The Wheel a stand-out experience. Guests can use Bluetooth technology to play their own music through their capsule’s state-of-the-art Bose speakers. There’s no better way to get into the Blaster competition than with a custom playlist.

Looking to plan and book an Orlando-area vacation? Contact Destinations with Character Travel Services, LLC., specialists in all things Orlando, including Walt Disney World, Universal Orlando, and SeaWorld! Destinations with Characters is a Disney EarMarked agency and the official travel agency of Orlando Theme Park News!

PHOTO: © ICON Park Orlando. All Rights Reserved.

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